Thursday, 10 November 2011

Sherlock Holmes 2 - Back tracking on recent articles/advertising

Found so many websites about the release of the posters for the movie and just took this one as my example. 
It's dated July 19, 2011 which is nearly 5 months before the expected release. 
This creates anticipation within the audience and makes people aware of the movie which can provide word of mouth advertising as well.

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